Press, Talks, Exhibitions
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Damir Firšt Lectures at Berklee Valencia on Emerging Technologies and Narrative in the Global Entertainment Industry
Valencia, Spain – April 6th, 2024– Damir Firšt, tech entrepreneur and expert in immersive design, recently delivered a lecture at Berklee Valencia as part of the Master’s in Global Entertainment and Music Business program. Firšt’s lecture, “Emerging Technologies; Narrative in Gaming” focused on how storytelling techniques from gaming can be applied to immersive environments across…
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Apple’s Double Tap Is The Gateway To Mainstream Spatial Computing Adoption
In an ever-shifting business landscape, adaptability isn’t just a trait—it’s a competitive advantage. Companies that embrace change, learn from challenges, and pivot when necessary are the ones that not only survive but also thrive in uncertain environments.
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Croatian Entrepreneur Damir Firšt Returns from China to Build $200 Million Startups
After over a decade in China, Damir Firšt has returned to Croatia, co-founding augmented reality (AR) companies Auki Labs and Matterless. Now valued at over $200 million, these startups are transforming shared AR experiences, enhancing privacy, and pushing the boundaries of digital interaction. Damir’s journey spans narrative design, immersive tech, and a vision for positioning…
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Three Dark Truths of the Holiday Season
It’s the most wonderful time of the year once again. Families and friends gather together, traveling long distances in harsh weather to share a festive meal and exchange gifts. It’s a time of warmth amid the winter chill, light against the frosty nights, and rest after the long year’s toil.At least, that is the ideal.…
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Big Tech is watching you: Why we need to take charge of our data privacy
By now, we are all too aware that services like Facebook and Instagram are far from free. We may not enter our credit card details when we use these platforms, but the unrelenting march of surveillance capitalism means we all pay – with our data. The old adage has been true now more than ever.…
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